Senior Instructional and Learning Experience Designer GTM Enablement
15+ years across enterprise SaaS enablement, global BPO, and edtech, turning complex products into learning that people use.
Launch enablement for sales teams and partners, with scenario-based practice on MEDDPICC, discovery, objection handling, and the technical win.
Needs analysis through to published course: storyboards, scenario-based eLearning, assessments, and job aids in Articulate Rise and Storyline.
Product launches and learning platforms shaped by user research, prototyping, and usability testing, plus train-the-trainer programs for adoption.
A simple 4D model that keeps SMEs, product teams, and stakeholders aligned from kickoff to launch.
I start with the business goal and the learner, working with SMEs and stakeholders on needs analysis and what people must do differently.
I turn findings into objectives, storyboards, and scenario-based practice, and review them early with SMEs and product teams.
I build in Articulate Rise and Storyline with AI-assisted workflows, while SMEs validate accuracy and positioning.
I launch through the LMS, track completion and satisfaction, and iterate with stakeholders based on the data.
Anaplan · 2023 to present
40+ GTM enablement courses for sales teams and partners, including launch enablement for new AI-powered products.
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Diwa Learning Systems · 2018 to 2022
Led the launch of 50+ interactive VR educational tours for K-12 and increased user engagement by 75%.
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TeleTech Philippines · 2022 to 2023
15 instructor-led and self-paced courses for GE HealthCare customer support specialists, plus 12+ monthly newsletters.
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Diwa Learning Systems · 2013 to 2018
Managed eLearning content and media production for Grades 1 to 10 with a team that included 50+ interns.
Read the case studyI'm a Senior Instructional and Learning Experience Designer with 15+ years across enterprise SaaS enablement, global BPO, and edtech. I turn needs analysis into scenario-based eLearning, go-to-market enablement programs, and learning products.
Today I design GTM enablement at Anaplan. Before that, I built customer support training for GE HealthCare at TeleTech Philippines, and from 2010 to 2022 worked at Diwa Learning Systems, where I moved from LMS integration training to leading eLearning production and then the GENYO VR product launch.
I hold a BS in Development Communication, major in Educational Communication, from the University of the Philippines Los Baños.
Based in the Philippines. Open to remote roles across time zones.
Articulate Storyline 360Rise 360iSpring SuiteCamtasiaVyondCanvaFigmaAdobe PhotoshopIllustratorInDesignGenerative AI toolsHTML5CSS
Needs analysisLearner researchScenario-based learningGamificationStoryboardingSales and product enablementAI-assisted course designTrain-the-trainerSCORMLMS deployment
English (fluent), Filipino (native)
Hiring for instructional design, learning experience design, or GTM enablement? I'd be glad to hear about the role. My resume is available on request through LinkedIn.