Yza

User-Centered Digital Experiences That Engage, Educate, and Convert



I combine strategic UI/UX design with instructional design expertise to create intuitive educational digital products and engaging eLearning experiences. Using iSpring Suite and Articulate Storyline, I transform how people learn and interact with technology.

Why Companies Trust Me to Design Experiences That Look Great AND Work Better

PILLAR 1: Strategic UI/UX Design


Your products deserve interfaces your users love.

I design user-centered digital products and websites that are not just beautiful, but strategically built to achieve business goals and drive conversions.

From Product Ideas to Intuitive Interfaces

Client Success Example:
1. Designed AZ Kosher Tours' website with a focus on seamless navigation and lead capture, resulting in improved booking conversion rates.
2. A fitness instructor used my funnel design strategy to increase course inquiries from 10 to 40 per month, resulting in an additional $18K in monthly revenue.

Specific Capabilities:
✅User research and persona development
✅Wireframing, prototyping, and interactive mockups
✅Responsive design for all devices and platforms
✅A/B testing and usability optimization
✅Custom web and app experiences

PILLAR 2: Instructional Design + eLearning Development


Not all training is created equal.

Boring courses waste your training budget.

I design and develop engaging eLearning experiences using proven instructional design principles combined with cutting-edge authoring tools. Whether starting from scratch or converting existing PowerPoint presentations, I create courses that drive completion and knowledge retention.

Training That Learners Actually Complete

Client Success Example:
1. Design Thinking Training - Transformed static compliance training into an interactive Articulate Storyline course, increasing completion rates by 85% and reducing training time by 40%.
2. Intro to Disclosure Reporting  - Transformed legacy training into a self-paced online eLearning module to improve GTM enablement completion rate by 70%. 

Specific Expertise:
✅iSpring Suite Mastery: Rapid PowerPoint-to-SCORM conversion, interactive assessments, branching scenarios, character-driven interactions
✅Articulate Storyline 360: Advanced interactions, variables, triggers, gamification, responsive design, complex simulations
✅SCORM and xAPI integration with LMS platforms
✅Mobile-responsive learning experiences
✅Accessibility compliance (WCAG 2.1 AA)
✅Multi-language localization and accessibility

The Advantage of a Hybrid Designer

Most designers specialize in either user experience design OR instructional design. I do both—and that's your advantage. This unique combination means:

  • Better Learning Experiences - I design courses with UX principles in mind, making navigation intuitive and interactions delightful.
  • Smarter Product Design - I understand how users learn new interfaces, so your products have built-in learnability.
  • Comprehensive Solutions - Need a custom LMS? A redesigned training website? An interactive course? I handle it all with consistent design excellence.
  • Design Thinking Applied - Whether it's a product interface or learning module, I use the same human-centered problem-solving approach that delivers results.

How I Transform Your Vision
Into Reality: The 4D Approach

In working together, I use the 4D model to ensure successful project outcomes:

Deliver and Launch

"Launch and Sustain Success"

📌Quality assurance and testing
📌Course publishing and LMS deployment
📌User training and documentation
📌Launch support
📌Performance analytics setup
📌Ongoing maintenance and optimization

For eLearning: Course deployment, learner support, performance tracking
For UX/Products: Post-launch analytics, user feedback integration, continuous improvement

Develop and Review

"Building Your Solution With Precision"

📌High-fidelity design production
📌Course development in iSpring Suite or Articulate Storyline/Rise
📌Responsive design implementation
📌Interactive element creation
📌SCORM/xAPI integration

For eLearning: Media creation, interactive element development, assessment design
For UX/Products: Frontend development, testing, optimization

Design and Collaborate

"Strategic Solutions That Solve Real Problems"

📌User personas and user journey mapping
📌Wireframing and prototyping
📌Design system development
📌Instructional strategy design
📌Information architecture

For eLearning: Instructional design plan, storyboarding, interaction mapping
For UX: UI mockups, usability testing, design validation

Diagnose and Assess

"Understanding Your Challenge"

📌 Stakeholder interviews and user research
📌Business goal alignment
📌Learner/user needs assessment
📌Content and technical audit
📌Competitive analysis

For eLearning: Identify learning gaps, audience needs, and existing content
For UX/Products: Map user journeys, identify pain points, define success metrics

Solutions Tailored to
Your Needs

iSpring packages
PACKAGE 1:
iSpring Essentials 


Perfect for: Companies with existing PowerPoint content

Includes: PowerPoint-to-SCORM conversion, basic interactivity, assessment creation

Timeline: 2-3 weeks

Great for: Rapid course modernization

Articulate 360
PACKAGE 2:
Articulate  Professional 

Perfect for: Organizations needing custom interactive courses

Includes: Full course development, advanced interactions, branching scenarios, gamification

Timeline: 4-8 weeks depending on scope

Great for: Complex learning objectives, high-stakes training

UI UX
PACKAGE 3:
UX/Product Design 


Perfect for: Product launches, website redesigns, digital transformation

Includes: User research, wireframing, high-fidelity design, prototyping

Timeline: Varies by scope

Great for: Strategic product and website projects

What Clients Say About Working With Me

Review

Common Questions About eLearning, UX Design, and Custom Solutions

iSpring Suite is perfect for rapid conversions of existing PowerPoint content into engaging, SCORM-compliant courses, which are ideal when you have content but need to make it interactive. Articulate Storyline 360 is better suited for custom-built courses that require complex interactions, advanced branching, simulations, and high-level learner engagement. I recommend iSpring for speed; Storyline for sophistication.

Absolutely. I develop all courses to be SCORM 1.2 and xAPI compliant, meaning they work seamlessly with virtually any modern LMS—Moodle, Canvas, Blackboard, SAP SuccessFactors, Cornerstone OnDemand, etc.

I can either convert your PowerPoint using iSpring or Articulate Rise for a faster solution, or use it as a foundation and rebuild it in Articulate Storyline for more sophisticated interactions. We'll discuss which approach makes sense for your timeline and budget.

My satisfaction guarantee includes revisions during the development phase. For post-delivery changes, I offer maintenance and support packages.

Timeline depends on scope.

Simple iSpring and Articulate Rise conversions: 2-3 weeks.
Custom Storyline courses: 4-8 weeks.
Custom LMS development: 8-12 weeks.
Custom UX projects: varies by complexity.

I'll provide a detailed timeline during our discovery phase.

Yes. I've worked with distributed teams and have experience managing projects across time zones. I'm based in the Philippines and comfortable working with global clients.

Ready to Create Something Exceptional?

Let's discuss your project and find the perfect solution.

Your Guarantee:
I work on a satisfaction-first basis. If you're not completely happy with the direction during development, I'll revise it until you love it—or provide a full refund. Your success is my success.